Hong Kong Yacht Show 2020
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It seems there may be a silver lining for the yachting industry behind the very dark COVID-19 clouds currently darkening everyone’s horizon. Perhaps it’s good timing for Hong Kong – the centre of the most mature market for yachting in Asia – to finally get a new international boat show, something the well-established industry players there have been yearning for these past three or four years. Various amongst them were instrumental in getting Verventia, the company behind the Singapore and Thailand Yacht Shows, to join forces with the Hong Kong Cruise & Yacht Industry Association (HKCYIA), which has all the necessary local knowledge and connections, to launch the Hong Kong Yacht Show (HKYS) in November this year. Dealers and brokers around the region are reporting a significant recent uptick in interest in owning a boat – perhaps not surprisingly, people are sensing the attraction of life on the open sea, discovering quiet, uncrowded bays and beaches, and getting away from it all with family or a few best friends. As the HKYS continues to grow and develop over the coming years, it will play a significant role on the international boat show calendar, with the aim of establishing itself alongside the Singapore Show as the principal marketing platform in Asia for the global yachting industry. Strategically placed in the Greater Bay Area, exhibitors at HKYS will be perfectly positioned to connect with HNWIs looking to buy or charter a boat, as well as new potential equipment suppliers, retailers, and importers.
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