Asia’s Superyacht Brokerage Market Comes of Age
The sight of the M/Y Solafide (52m) at this year’s Monaco Yacht Show carried more significance than its gleaming exterior might suggest. It was a milestone for Asian brokerage market, with Singaporean broker Della Pearce and Singapore-based Julien Solari Chief Commercial Officer of Camper & Nicholsons, representing an Asian-owned superyacht on the world’s most prestigious superyacht stage, the Monaco Yacht Show.
Asian buyers who once had to rely exclusively on European or American brokers, now have direct access to world-class expertise within their own region. This accessibility has been a critical factor in encouraging more local owners to step into the superyacht space which is being reshaped by a new wave of Asian industry professionals.
Solari underscores the momentum saying, “In just two years, we have built a listing value of over US$200 million, and it continues to grow each quarter. This shows not only the confidence of yacht owners in our market, but also the strength of Asia’s position in the global superyacht landscape.” The presentation of Solafide in Monaco illustrates how far the region has come.
Until recently, Asian brokerage representation at such shows was limited. Today, however, Asia is emerging as a serious player, capable of bringing world-class yachts to global showcases and competing directly with long-established European counterparts.
For the wider industry, this is not just a symbolic step but a practical one: every yacht exhibited at Monaco draws global buyers, factory representatives, and international media attention. By placing an Asian-brokered, Asian-owned yacht in the heart of the event, it demonstrates the region’s growing integration with the international market.
The growth trajectory is unlikely to slow, with rising wealth in Asia that is combined with new marinas, better infrastructure, and stronger aftersales support. More brokerage houses are investing in local teams, and more Asian professionals are rising through the ranks to compete on the world stage. Asia’s brokerage industry is no longer peripheral, it is central to the future of the superyacht market.
(Text by Next Tide Consultancy/Wade Pearce)